Tag: digital-marketing

  • Podcasting vs Blogging: Which Boosts Your Business?

    Podcasting vs Blogging: Which Boosts Your Business?

    Podcasting and blogging are both effective communication tools, each with unique advantages. Podcasts foster a personal connection through audio and are ideal for multitaskers, while blogs offer accessible, skimmable content with strong SEO benefits. Choosing between them depends on your audience and business goals. Pipsqueak Media can help optimise your chosen platform.

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  • Empowering Single Parents: A Journey with My Thriving Child

    Empowering Single Parents: A Journey with My Thriving Child

    Hannah Strong, a divorce therapist and founder of My Thriving Child, faced challenges in connecting with her audience of single parents. Pipsqueak Media revamped her marketing strategy, leading to significant social media growth. They helped create a community space and improved content engagement, enabling Hannah to expand her resources and support for single parents.

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  • Organic vs Paid Social Media: Everything that you need to know

    Organic vs Paid Social Media: Everything that you need to know

    Over 5 billion people use social media, making it essential for businesses to engage with consumers. Organic social media marketing fosters relationships and brand loyalty through unpaid content, while paid social media focuses on targeted advertising for quick traction. A balanced approach combining both strategies enhances reach and effectiveness in driving sales.

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